This change has been met with outrage due to WhatsApp consistently publicising their anti-advertising opinions and their direct refusal to collect personal data. This has made many customers question the reliability and safety of WhatsApp and ask themselves whether they can really rely on WhatsApp to not only protect their personal information such as phone number but also their conversation history.
But why did they change their policy two years after the merger? They have argued that the change was necessary for a multitude of reasons one of which being to fight spam and abuse. But the main reason for the change is to coordinate more with Facebook, creating targeted ads within the Facebook services based on WhatsApp content. However, they have so far only claimed to be giving mobile numbers to Facebook which poses the question of how they can deliver product based suggestions and target ads based on a phone number?
But have no fear, there are still ways around this exposure that will protect your personal information. Two ways to be precise;
Which way you chose is dependent on whether you have agreed to the policy on the left. If you have not agreed to this policy and it pops up in the future, there is a very simple solution. Just click on the arrow (^) on the bottom left of the page underneath the agree button to read more about the policy. If you then scroll down to the bottom of that page there should be a tick box asking whether you want to share your information (picture below). Untick that box and click agree and your information will not be shared with Facebook or any other company.
Option two is for those of us who clicked agree unknowingly, just wanting to remove the pop up so we can go about our life and send our messages. You have 30 days from when you clicked agree to cancel it. To cancel it you simply go on the settings button in the bottom right corner of the WhatsApp application. You then click the box named “share my account info” (pictured on the right) so there is no longer a tick in there. This will undo your agreement to the change in policy whilst still allowing you to use WhatsApp normally.
Lucidica provides London based IT support for businesses