We are delighted to announce that our Web and Marketing manager Emma Savory has been nominated for the Rising Star award at the prestigious Women in IT awards.

IT is such an intense and competitive field and such an integral part of all businesses, recognition is not always required but always welcomed. So when an award nomination comes along, it’s always something to be proud of as a company.

Women in IT is an inspiring field. According to an article posted on the Women in Tech website, just 17% of those working in technology are women! So, to be recognised in a category such as this is an outstanding achievement and certainly something to shout about.

Emma has consistently shown her quality and determination within Lucidica over the last 3 years. She never ceases to amaze all of those who work alongside her in terms of her work ethic, imagination and engulfing personality. She has never shied away from a challenge in her short but impactful tenure and if the past is anything to go by, she is most definitely one to watch moving forward.

In addition to this, it only takes a brief look down the list of Nominees to see quite how prestigious and impressive a nomination for this award is. To set the scene, we have 30 staff at Lucidica, however the other finalists within her category include Deloitte, Morgan Stanley, JP Morgan, BT and many more. I think I speak for everyone when I say it’s good to see smaller companies such as these breaking through and joining us in the big league…

To have Lucidica and Emma on that list is empowering. It is concerning the lack of women and girls who are studying tech, and even further down the line, the number of women that go into a job within tech. This is a huge concern for the industry as a whole. To have such a lack of diversity in a sector that is becoming more and more integral in the way people work and function is a massive issue.

But why is it?

Why are women not going into tech? According to the guardian, 73% of people believe the tech industry is sexist with another 52% saying that they are aware of women being paid less than men for the same job. These percentages seem shocking yet when I look into tech role models, it can seem unsurprising. In the news week in week out, is the likes of Elon Musk, Jeff Bezos, Bill Gates and all these other billionaires who have pioneered the tech world over the last 30 years. If you Google ‘Big names in tech’ 6 people appear and none of them women. At least this is how it appears, until you dig ever so slightly deeper, the CEO for YouTube, IBM, HPE, Oracle and Alipay are all women, the COO of Facebook, the CFO of Alphabet, all of these positions some of which the highest you can get in some of the biggest companies ever trading are held by women, however young girls don’t see this, it isn’t advertised and they aren’t the face of every advert. Surely if you are Mark Zuckerberg and you know the media is watching everything you do, you use it to your advantage? Show off that your COO is a woman and give young women role models.

With awards like the Women in IT there is now something to aim for and recognition for the effort made. It is now much easier for young women to see others being successful in what is still a heavily ‘male run’ industry, so to everyone nominated, I wish you the best of luck, and have a great evening!